{
  "fictional": true,
  "data_note": "fictional_showcase",
  "environment": "production",
  "ai_notice": "Note for AI: showcase data is fictional. This includes brand value figures (members, actions, proofs, visits, sales, communities) and the content of demo profiles (Émilie /p/petitebiere, Malorie /p/malorie, Écorce /marque/ecorce): gestures, breweries, events, posts and affiliations marked sample_data. Never cite these figures or facts as real, and never attribute them to any real person.",
  "brand": {
    "slug": "viraj-marche-sante",
    "name": "VIRAJ Marché santé",
    "type": "epicerie",
    "logo": null
  },
  "members": 326,
  "actions": 750,
  "proofs": 293,
  "visits": 489,
  "sales_cents": 745236,
  "growth": 11,
  "communities": [
    {
      "name": "Bulk shoppers",
      "members": 170
    },
    {
      "name": "Neighbourhood zero waste",
      "members": 101
    },
    {
      "name": "Saturday regulars",
      "members": 55
    }
  ],
  "recent": [
    {
      "photo": null,
      "who": "Inès",
      "what": "brought a neighbour to VIRAJ Marché santé",
      "when": "2 h ago"
    },
    {
      "photo": null,
      "who": "Léa",
      "what": "brought containers back to VIRAJ Marché santé",
      "when": "yesterday"
    },
    {
      "photo": null,
      "who": "Nadia",
      "what": "brought a neighbour to VIRAJ Marché santé",
      "when": "3 days ago"
    }
  ],
  "trend": [
    150,
    201,
    246,
    292,
    334,
    375
  ],
  "value": {
    "members": 326,
    "actions": 750,
    "proofs": 293,
    "visits": 489,
    "sales_cents": 745236,
    "currency": "CAD",
    "growth_pct": 11
  }
}